Explainable AI Analytics: How Can You Know Why a Customer Feedback Is Classified?

AI can analyze thousands of customer feedback comments in a matter of seconds. But for a company, simply obtaining a result is…

How to Analyze the Root Causes of Customer Pain Points Through Feedback

Identifying a customer pain point is only the first step. Knowing that a problem exists is not always enough to solve it….

[Printemps des Études Conference] Very Satisfied… but Silent: When the Voice of the Customer Becomes a Visibility Driver

What if your most satisfied customers became your best ambassadors… to generative AI? That was the question at the heart of the…

Why Proprietary Analytical AI Is Essential for Understanding Customer Feedback

Not all artificial intelligence is designed to analyze the Voice of the Customer. When a company needs to leverage thousands, or even…

How to Measure the ROI of a Voice of the Customer Approach?

Companies are collecting more and more customer feedback. But one question remains central: what business value does this listening actually generate? A…

viavoo will be at Printemps des Études 2026

On September 24 and 25, 2026, viavoo will be at Printemps des Études, booth B9, alongside Le Sphinx and Soft Concept. This…

viavoo Joins SoftNext’s New Experience Management Division

SoftNext takes a major strategic step forward with the creation of its Experience Management division, bringing together three of its subsidiaries under…

How to Anticipate Customer Churn Using Early Warning Signals

Why Customer Churn Is Rarely a Sudden Event Contrary to common belief, a customer almost never leaves overnight. The decision to leave…

How to Effectively Measure Customer Satisfaction with NPS: Definition, Calculation, and Best Practices

Measuring customer satisfaction is a strategic priority for any company that wants to improve the experience it delivers and strengthen customer loyalty….

viavoo + Generative AI: A Winning Synergy to Multiply the Value of Your Customer Data

Companies today have access to a colossal volume of customer and product feedback: surveys, online reviews, support emails, social media conversations… Yet…